We paid $37B above market?

[IEFBR14]

Having worked for an Insurance Company that has an international footprint and is in the top 3 in Canada and top 15 in the USA providing Health and Dental Benefits as well as Pensions and doing due diligence on possible acquisitions around the world I received a very interesting education by fire and it is interesting to see what Corporate Management basis their decisions on. Try being the IT guy in a room full of accountants, lawyers and actuaries. In the end their is a number of factors that come into play for why people pick California over RoW. I also did an IT strategy for the largest coop university in the world and interviewed many employers (Microsoft, Apple, Cisco, Linked In, Google, Mozilla, D2L, Square, etc.) and many students to get insights into what they wanted to see from the largest coop university in the world. It was an interesting research project and insights into what drives someone to locate into California versus Region of Waterloo. So in most cases it becomes an emotional decision more so than a logical decision. So trying to model human emotions is still being studied in the Psychology Department at UoW. One experiment we did was rig a slot machine to control the outcome and understand the brain and what represents the formation of addiction in the brain. So in the end a very complex model that we are still trying to understand.