01-26-2021, 10:34 AM
The City of Kitchener hired a consultant to look at TheMusuem finances and expansion plan in early 2020. From The Record article.
TheMuseum raises the point that the size of their space at 30k sq ft is just not larger enough to be self-sufficient, and they are planning to add 50k sq ft. That is likely the case, the space was started with the best of intentions, but without a solid business plan, and they have been playing catchup ever since. TheMuseum has done a good job of adapting to COVID, one example is their partnership with Bingemans for the upcoming Dino Drive Through.
I hope they can figure out a model to be sustainable.
Quote:
- TheMuseum's only plan for its long-term sustainability was to ask municipalities for an extra $400,000 a year in operating funds.
- Its claim that it is underfunded by municipal funders "is not supported by research" of comparative organizations.
TheMuseum raises the point that the size of their space at 30k sq ft is just not larger enough to be self-sufficient, and they are planning to add 50k sq ft. That is likely the case, the space was started with the best of intentions, but without a solid business plan, and they have been playing catchup ever since. TheMuseum has done a good job of adapting to COVID, one example is their partnership with Bingemans for the upcoming Dino Drive Through.
I hope they can figure out a model to be sustainable.