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My understanding is that Valumarts are typically franchise operations, and I imagine that Loblaw is less interested in pursuing liquor sales in the stores that it doesn't own directly.
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ValuMart and FreshCo are brands of Loblaws and Sobeys, respectively, so that's not the only factor here...
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Franchised versus corporate owned does make a big difference. Thanks for that explanation.
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Alcohol sales in this province are classist to begin with so it's not surprising that the value stores aren't participating.
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/\ How so? Not disagreeing with you but asking what you mean by this.
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FreshCo in Collingwood was one of the recent announcements. Interesting given there is a Metro right across the street that already sells beer and wine.
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There are a number of locations like that when you look at the map. I suppose as long as it's not too close to a Beer Store or LCBO, the Gov't of Ontario doesn't really care where it goes?
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I haven't had the impression that proximity to an LCBO or Beer Store has much to do with which supermarkets get to sell alcohol.
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The Superstore at Highland Hills has a beer store across the parking lot. The Sobeys on Columbia is next door to an LCBO. I agree that proximity doesn't seem to have much to do with it.